Analysing the audience research

For this questionnaire, we decided that it would be good to ask 40 individuals to make it fair along with having 20 males and 20 females answer these questions, evidently giving us a good balance and not having favouritism. Regarding to race, it was shared out between different races so it wouldn't become bias.

In question 1, it starts off with gender which again shows up that it was equally shared amongst girls and boys.

Question 2, highlights that the age range who participated the most were 17-18 years old with a few 15-16 and 19-20 years old also. This enables us to get a better understanding towards the common age in which young adults begin to have access within cinemas and DVD rentals to films rated 18.

Question 3, Allows us to know that our audience enjoys special effects which is expected from young adults in this day and age, we have taken this into consideration that young people like more exaggerated films in which alot of action happens and gets these effects running rapid throughout things, which is an interesting recollection to take on board when it comes to editing our footage.

Question 4, has a good correlation in the most picked answer. Film in colour was picked most which understanding as everything in this day is in colour and it becomes harder for people to like more into the black and white era. However they was a vary of people whom picked both meaning that they have enjoyment in which ever contrast is being given into a film.

Question 5, This had the most varied answers within the whole questionnaire where every answer was picked at least once, the favourited answers for the horror sub-genre was comedy and thriller, Religious thriller horror is what our group came up with as it connects well with our story line and allows us to include many things which we have uncovered that the audience likes e.g. suspense, tension and mystery along with blood and gore.

Question 6, The length of our trailer is very important as we wouldn't want to cut it off too short not giving the audience enough to be excited about or having it to long giving away too much and boring them. The overall result was 30-40 seconds long in length, which we agreed is acceptable.

Question 7, We found that the majority of people want to see this trailer after 9pm which works within our favour as it wouldn't breach any codes for the watershed, even though we haven't to a final decision to what our rating for this film will be.

Question 8, people believed that swearing in horrors isn't necessary which could possibly be inflicted by background, religious beliefs etc.

Question 9, The male villian in a horror was picked more over a female by the participants possibly because of the use of males in todays society as the bad guys whether in horror or action or sci-fi, relatively women are unfortunately seen as weak and the audience may view a female being a villain not as scary or effective as a man would.

Question 10, The internet was picked highly above all others as the source that gets people alerted for new up and coming films, we can use this to our advantage by advertising on facebook, twitter and any other social networking sites that will exploit our film to the public.

Question 11, 25 people chose 'yes' for having background music, which informs us as a group when editing to incorperate this in the trailer appealing to our target audience.

Question 12, Colours in films and posters are an important factor to observe on. When doing horror the common colours that repeately show up is red and black. From this knowledge it wasn't surprising finding out that most favourable one to use within our film poster was red and black being the 2nd favourite. Dark colours embrace the eerie feelings for horror films which will make it more effective and enjoyable by our audience.

Question 13, In most teaser trailers there is an extensive use of sound effects which grabs the audiences attention and keeps this intrigued to what will happen throughout the rest of the film. We as a group decided that we will go with what the audience has demanded and put several effects in our overall trailer; this may include screams, a sound of a drill and many others that we might come across.

Question 14, The majority of people who done our questionnaire go to the cinema. This allows us to know that if advertisement were needed to be done, the cinema would be an effective way to do it. It connects to the previous question about the best way to be alerted about a film.

Question 15, Again to the previous question it helps us when coming to the advertisement aspects of producing a film. However it narrows it done to whether it would be worth alerting cinemas on the new film and evidently have no-one come frequently within the week to actually see it.

Question 16, Dialogue in teaser trailers vary and we thought that it would be a good idea to get information from our audience to whether it is helps them understand what is going on in scenes. Just as we expected, we discovered people want dialogue to be included so we will try and get some in our trailer.

Question 17, For our film magazine we took this response confrming that actors who are known from the film being on a cover will attract an audience into purchasing it, when discussing the design we will take that into consideration whilst doing the drafts.

Question 18, From the response of this question we see that people chose £1.50-£2 however that would hardly be possible because of the costs in producing so we have decided to make it from a reasonable amount of £3+

Question 19, Props in horrors are a usual convention which is used throughout different type of horror sub-genres. It pleases the group to know that our audience is prone to the use as we intend to use them in our trailer.

Lastly, Question 20 The more blood is seen to make a horror more effective according to our audience but of course we need to make sure that if we decide to take the route of alot of blood in our shots that it doesnt conflict with other subgenres of horror e.g. splatter , other than the one we have already posititioned ourselves into (Thriller)

Question 20 - Audience Research

Question 19 - Audience Research

Question 18 - Audience Research

Question 17 - Audience Research

Question 16 - Audience Research

Question 15 - Audience Research

Question 14 - Audience Research

Question 13 - Audience Research

Question 12 - Audience Research

Question 11 - Audience Research

Question 10 - Audience Research

Question 9 - Audience Research

Question 8- Audience Research

Question 7 - Audience Research

Question 6 - Audience Research

Question 5 - Audience Research

Question 4 - Audience Research

Question 3 - Audience Research

Question 2 - Audience Research

Question 1 - Audience Research

Storyboard

This was our 1st stage of producing a storyboard for the shots we wanted to film however after careful deliberation we as a group made small changes to make it would effective.

The one below is the new and improved one which includes all captions within them and what we will use to guide us through making our teaser trailer.

Leyla's Textual Analysis of Nightmare on Elm Street poster

The lighting is low key, and the only visible white light is on the prop of the glove, because the Nightmare on Elm Street films are so famous, the glove and costume i.e. the hat act as a title and denote it’s a Nightmare on Elm Street film just by looking at the costume and prop. Although the lighting is low key, you can see Freddie’s face, the make up used shows a burn face which again connotes fire. Because this is such a close up shot, setting isn’t apparent, a red glow is seen from behind which connotes fire and heat. The way in which Freddie is holding his hand up can be seen as a representation of him about to attack someone. The only text used on the poster is the ‘2010’ and the website, both written in a font that links in with both the colour scheme and scenery because the font itself looks charred. This works well as a teaser poster because of how little information is shared with the audience, this then makes the audience research about the film because they know so little about it

The colours red and orange are used heavily in this poster mainly because these colours connote fire. Fire is the cause of the main character, Freddie Kruger, wanting revenge. The lighting is low key, and the only visible white light is on the prop of the glove, because the Nightmare on Elm Street films are so famous, the glove and costume i.e. the hat act as a title and denote it’s a Nightmare on Elm Street film just by looking at the costume and prop. Although the lighting is low key, you can see Freddie’s face, the make up used shows a burn face which again connotes fire. Because this is such a close up shot, setting isn’t apparent, a red glow is seen from behind which connotes fire and heat. The way in which Freddie is holding his hand up can be seen as a representation of him about to attack someone. The only text used on the poster is the ‘2010’ and the website, both written in a font that links in with both the colour scheme and scenery because the font itself looks charred. This works well as a teaser poster because of how little information is shared with the audience, this then makes the audience research about the film because they know so little about it

Leyla's Textual Analysis of A Nightmare on Elm Street Trailer

The trailer starts with a quite derelict street full of rubbish, clutter and abandoned warehouses. There is fog and clouds so this gives the shots a very blue tint throughout, the camera cuts to different parts of the street to show broken abandoned vehicles and more clutter such as broken pipes, piles of scrap metal and planks of broken wood, this connotes that no one has lived there for a long time. A slight on going noise is heard that sound like a faint hum, then the character of Freddie Kruger emerges being chased by a number of different cars with their headlights on. As he comes forward, the sound of a car back firing or a loud booming noise is heard. NVC is used when a close up shot of Freddie Kruger shows how scared he is. Sounds of the cars engines and sounds of the wheels spinning and skidding are then heard. There is a cut that gives a POV shot from the drivers of the cars. Non- diegetic fast passed music is then heard as Freddie Kruger runs into an abandoned building. A male character then says ‘Kruger’ as Freddie locks himself into the abandoned building, the tone used in the mans voice connotes anger.

A mob of people then start moving towards the building, the man then starts ordering Freddie Kruger to open the door while Freddie himself in pushing the door to keep it closed. The mob have props such as baseball bats, this connotes that they want to physically hurt Freddie Kruger. There is then a shot where all you can see is Freddie Kruger’s hands and the bottom half of his face while he says the line ‘what do you think I did? I don’t do anything. The speed in which he says this and the pitch show he is scared and trying to explain himself. A slow motion shot of the man in the mob lighting a gasoline tank from bellow and the sound of the flame being emphasised is heard. Non diegetic music is heard as the tank is thrown to build tension and the diegetic sound of the glass window breaking is heard as the tank goes through the window also in slow motion. The main colour of the setting going from a pale blue to orange and black as the room catches on fire. There is then a shot of the people in the mob standing still outside looking towards the building as non diegetic dialog of Freddie screaming in pain is heard. The camera cuts back to Freddie while cuts of different parts of the room catch fire, then in slow motion Freddie taking off his jacket and screaming in pain once more. No diegetic symphonised sound is heard almost like a screech and the camera cuts to one woman outside with a facial expression (NVC) that shows she is upset. A final shot of Freddie is shown before the something inside the building explodes and a shot from outside of the window is shown as the fire pushes its way out of the window.

There is then a break, which is just black with no sound; this is a popular convention of horror trailers. I sweeping non diegetic sound is heard as text comes up into the screen in a red font that matches the font shown on the poster, that sound is heard again as the text disappears into black again. Three small girls are then shown skipping, wearing white clothes, that connote innocents, the same sweeping noise is heard, then its cuts to black again.
When narrative starts of a girl talking, it cuts to an older teenage girl standing in a bedroom covered in snow; through NVC you can see she is confused. It cuts back to black again then cuts to another girl walking down a hallway this time with her narrative; the camera is behind the girl as she walks. There is then a cut to a black room with pipes on the wall with orange light and the figure of Freddie Kruger standing so that his silhouette is visible. Non diegetic organ sound to build tension is heard as the light flickers and Freddie moves slightly. It cuts back to black. More organ sound is played as the street sign of ‘Elm Street’ is shown. Again it cuts to black and the voices of children are heard starting to sing a nursery rhyme, it then cuts to the street at night; this connotes how Freddie kills at night because this is when the teenagers are asleep. There is then a shot of candles which connotes the fire. Then a shot of two teenagers around some fog which connotes the fog on the day Freddie was killed. It cuts to black again. And the singing stops and a sweeping non diegetic noise is heard and it goes silent. Fast passed non diegetic music is heard then the glove of Freddie comes up with him scratching along the pipes making sparks. Lots of quick cuts and the non diegetic singing of the children follow. A shot of a funeral denotes the death of one of the teenagers. Dream sequences of the teenagers follow, many of the cuts being in slow motion, diegetic screaming being heard. The cuts get quicker and the non diegetic music gets louder. The main colours of the settings being blue, orange and black throughout all the cuts; it then cuts to the title in the same font as before in red. Then a final shot of Freddie threatening one of the teenagers before it cuts to black and the date of release.

Shooting script

This would be wrote in a usual script like format but unfortunately blogger doesn't allow this so please excuse the way in which it is formatted. This script may also be altered within the cause of production

Scene 1
Setting: IN A CHAPEL
Dialogue: None
Soundtrack : Created from Logic Pro
Prop(s) : Bible
Lighting : High Key

Scene opens with Medium long shot of a female walking a bible in her hand, As she is walking the camera is tracking out to go along with her movements.

Scene 2
Setting: IN A CHAPEL
Dialogue: None
Soundtrack : Created from Logic Pro
Prop(s) : Bible
Lighting : High Key

Scenes fades in with a mid-shot of a female then tilting down slowly towards the bible on her lap.

Scene 3
Setting: IN A CONFESSIONARY
Soundtrack: Created from Logic Pro
Prop(s) : Cardboard created confessionary plank
Lighting : Low Key along with use of orange gel light

A new scene with the female in a close up shows her in a confessionary.

Female : ( Leans head down)
Forgive me father, for I have sinned

close up of priest

Priest :
Fear not my child, salvation is here

Blackout

(Scream from female)

Multiple shots of female covered in blood and wounds

Sabrina's Magazine Front Cover Textural Analysis of Terminator Salvation

On the front cover of a movie magazine for the Terminator Salvation which is a science fiction action move was directed by McG and produced by Derek Anderson, Victor Kubicek, Jeffrey Silver and Moritz Borman starring Christian Bale and Sam Worthington. The film was made with a budget of $200million and grossed $371,353,001 and released on May 21 2009.

The image on the front cover is a close up of a robot on a red misty background. This is the same color of the robots eyes which connotes danger. As the robot has red eyes this also means that the robot is not a nice creation. As the robot features are quite skeletal and grim as well as the scratch lines on the face of the robot on the main front cover this connotes that it is indestructible and is not easy to kill. The direct look from the robot to the person who is looking at the magazine allows them to see what they really look like but also makes the reader believe that it is looking at them connotes that they are fearless. There is vague lighting on the jaws of the robot and the steel teeth which connotes that that is one of the main things that the robot uses to terminate things.

The terminator salvation is in bold font which makes the magazine stand out as well as giving the people who are buying the magazine a idea of what it’s about. The text is filled with the something that looks a bit like rubble connoting that destruction has already taking place. The use of the black shadow on the light font color also allows the font to stand out and giving the robot a dark glow on its head.

The words there back are in bold engages the reader and makes that want to ask questions like how did they come back why and when and also what solution is going to happen. The bold red cover lines allow the reader to know about what they will get in the magazine and putting little pictures of some of the main characters allows the reader to get some extra information about the film before they view the movie which is good for creating a buzz for the movie. For hardcore fans of the film having backstage details allows the reader to get excited about the film as well and cover line like secretes on the new machine gets them eager.

Overall this magazine cover draws the customer in to the film and allows them to wonder what they are going to get throughout the films. The techniques used on this front cover =for example the close up shot allows the viewers to get in depth looks at the robots used as well as giving people a backstage access to the film. The color schemes also attract the viewer as it connects all the way through the cover with the background being red and the eyes of the robot being red as well. I intend to use similar techniques when producing parts of the magazine cover for our teaser trailer.

Sabrina's Teaser Trailer Textural Analysis of a Nightmare on Elm Street

The 2010 version of nightmare on Elm Street is an American film written by Wesley Strick and Eric Heisserer and directed by Samuel Bayer. It was released on 30/04/2010 made with a budget of $35 million and grossed $115,587,084.

During the opening sequence of the teaser trailer to nightmare on Elm Street the use of low key lighting as well as the eerie sounds and the establishing shot from a tilted angle is like the quiet before the storm and allows the audiences to see what type of direction the rest of the film is going to go in. The rest of the light coming from above allows the viewer to only see half of the set in misty light and the other part is in darker where it is hard to see any thing on that side either. The setting seems to be in a decollate town that has been stuck by a disaster leaving it empty, with over cast weather making it look grey, cold and muggy. There are various wrecked buildings with rubble everywhere and machinery that has been left as well as loose wires.

In the beginning of the next sequence there is heavy panting as a man emerges from a corner running from a car that is chasing after him. In the distance this man has no lighting on him as we can not see his face but it is visible that he is danger. We can see this because he is continuously looking over his shoulder as he is running to make sure that he is clear from the car at all times. This is done with the use of a wide angle shot which allows use to see the setting the car and the subject in the frame and the intensity. We then see a middle shot of the man while he is running to revile what he looks like, as he is wearing a black jacket this connotes that he has done something wrong. This then retreats into another wide shot which reveals two other cars as they do not look like polices cars and do not look very expensive I can tell that I may not be authority chasing connoting the it may be people with a personal vendetta against him.

As he gets to one of the wrecked houses a gang of what looks like old residents of the town appear and begin to chase after him. We see a medium close-up of the man in the black jacket revealing a facial expression of terror and fear as he enters the house. The residents walk up to the house, one man in particular is holding a baseball bat as he shouts ’Kruger, come on out here you sick bastard’. This displayed the anger from the man with the bat and also reiterates that this man has done something to upset the area. As Kruger barricades him self inside the house a there is the use of a close up which allows the viewer to see his two hands clutched on the handle of the door with the side of his face in the shot showing a terrified expression. At this point the viewer does is wondering why these people are chasing him and asking what has he done wrong. As his hands have more lighting on them than his face this allows us to see how grimy they are which denotes that he has done something unclean. This helps to build the intensity of the trailer allowing the viewer to anticipate what is going to happen next.

When the man who tried to approach Kruger with a baseball bat lit up and through a oil can into the house that he was hiding in we then being to see a flow of light which is coming from the fire in the background. As Kruger beings to take of his cloths the viewer beings to ask why as this is not what a person does when they are in fires. As he is taking of his cloths the camera begins to move in slow motion which allows us to see him in babbling state.

Once we see the oil can of fire burst through the wrecked building it fades to black allowing the viewer to contemplate what just happened to Kruger in the building, this also entices the viewer to want to find out what happens next in the rest of the trailer. The titles of the characters in slam down in red with red flecks on a black background make the font stand out as well as insinuating that the characters are going to get into some trouble with the characters they are playing as red is the color of danger.

After all the fast pace action stops there is a change in the atmosphere as we see three girls skipping in white which connotes purity and innocents which could have been a flash back, this representation can stem from the personalities in the film being a contrast in those in the original series.

Throughout the trailer there is the constant use of fading to black this helps to build the rapid change in intensity within the trailer as well as the continual change in the storyline as the trailer develops. This connotes the step by step movement of the film is supposed to be gripping for the viewer trying to give them just enough information of what is to come but not everything at once. Once an image appears from the blackness we tend to see dimly lit scenes from either mid shot, medium close ups or shots or establishing shots that have elements that make the viewer question what happens next. An example of this would be at 1.10seconds a metal hand come up through the through the bath but it is obviously not the girl who is in the baths hand which make us wonder who’s it is.

Over the teaser trailer allows use to see a glimpse of what is going to happen in the film. With as little dialogue as possible it keeps use guessing what is happening what is going to happen and why. This allowed me to analyse the different kinds of camera movements, camera shots and gain some clarity on editing.