Friday 22 October 2010

Leyla's Textual Analysis of Nightmare on Elm Street poster

The lighting is low key, and the only visible white light is on the prop of the glove, because the Nightmare on Elm Street films are so famous, the glove and costume i.e. the hat act as a title and denote it’s a Nightmare on Elm Street film just by looking at the costume and prop. Although the lighting is low key, you can see Freddie’s face, the make up used shows a burn face which again connotes fire. Because this is such a close up shot, setting isn’t apparent, a red glow is seen from behind which connotes fire and heat. The way in which Freddie is holding his hand up can be seen as a representation of him about to attack someone. The only text used on the poster is the ‘2010’ and the website, both written in a font that links in with both the colour scheme and scenery because the font itself looks charred. This works well as a teaser poster because of how little information is shared with the audience, this then makes the audience research about the film because they know so little about it

The colours red and orange are used heavily in this poster mainly because these colours connote fire. Fire is the cause of the main character, Freddie Kruger, wanting revenge. The lighting is low key, and the only visible white light is on the prop of the glove, because the Nightmare on Elm Street films are so famous, the glove and costume i.e. the hat act as a title and denote it’s a Nightmare on Elm Street film just by looking at the costume and prop. Although the lighting is low key, you can see Freddie’s face, the make up used shows a burn face which again connotes fire. Because this is such a close up shot, setting isn’t apparent, a red glow is seen from behind which connotes fire and heat. The way in which Freddie is holding his hand up can be seen as a representation of him about to attack someone. The only text used on the poster is the ‘2010’ and the website, both written in a font that links in with both the colour scheme and scenery because the font itself looks charred. This works well as a teaser poster because of how little information is shared with the audience, this then makes the audience research about the film because they know so little about it

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